Knowledge Center
WSFS’ Dr. Michelle Burroughs Discusses the Importance of Financial Access with WDEL
educating-myself | Read Time: 2 minutes
By Kyle Babcock | Published: May 2023
Dr. Michelle Burroughs, Senior Vice President, Chief Diversity Officer at WSFS Bank recently joined WDEL’s Peter MacArthur to discuss the findings from the WSFS Financial Education Study, and the vital role financial literacy and access play in each person’s journey.
About the Author – Kyle Babcock
Kyle Babcock is Integrated Communications Strategist at WSFS Bank. He has a decade of experience in product and professional services marketing, communications and advertising.
Survey Methodology
The study was conducted by research company Opinium. The sample includes 1,000 national respondents and 1,001 in the Greater Philadelphia and Delaware region who reside in five southeastern Pennsylvania counties (Bucks, Chester, Delaware, Montgomery and Philadelphia), four southern New Jersey counties (Atlantic, Burlington, Camden and Gloucester), and all three Delaware counties (Kent, Sussex and New Castle). All respondents were ages 18+. The online survey was conducted from February 28-March 8, 2023, with a combined regional and national margin of error of +/- 3.1 percent.
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